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Discovering The CULT™

Find your product or service’s CULT™ (Customers, Users, and Lead Testers) through a systematic approach with this FREE tool.

Discovering the CULT? What does that mean?

The CULT™ stands for: Customers, Users, and Lead Testers. You should only launch your product or service to the market after first discovering your most important consumer, the CULT™. They are the experts & influencers who are critical to the success of any startup who is looking to commercialize their venture.

In order to move forward, you’ll need the CULT™ to back your product or service.

The CULT™ will help you “spread the word.” Your marketing plan needs to start with the industry experts who will be your vehicle for positive PR & mainstream acceptance.

Download the worksheet and find your own CULT™ today.